Special K Nourish

Background

Special K was seen as an old-fashioned brand associated with slimming.  Women today are more interested in eating healthy food that keeps them fit and strong. 

Brief

Special K Nourish supports women’s inner and outer strength.

IDEA

It’s a combination of things that make women feel strong. Special K Nourish is just one of them. 

We see ordinary women going about their day, thinking about the little things that make them feel strong.  It’s the combination of ingredients in Special K Nourish that helps feed that strength.

Feed your strength.

SOME FURTHER WORK FOR SPECIAL K